This course introduces why we think of Europeana’s editorial as storytelling, and helps you to understand what to consider when creating your own blog, such as structure, tone of voice and editorial guidelines. At the end you will be ready to submit your own blog idea to Europeana or to create your own stories for publication elsewhere.

This course is self-driven (you are responsible for ensuring that you have completed a task before moving on) and you will receive a certificate of completion at the end.

Who is this course for?
This course is for you if you recognise yourself in one or more of the descriptions below. You are:

• New to writing editorial for Europeana.eu, and may work for an organisation whose digitised collections are available on Europeana.eu
• A cultural heritage professional who wants to promote the digitised cultural heritage collections your institution has made available via Europeana.eu, using storytelling formats.
• An academic/researcher who wants to present their research, or a member of a university communications teams who wants to promote their institution’s collections in the form of a Europeana.eu exhibition.
• An educator looking for collections to include in learning scenarios or other educational material, for whom storytelling can be a powerful tool.

Learning goals

• Understand our 7 tips for digital storytelling.
• Understand Europeana’s editorial guidelines.
• Apply your understanding to develop your own blog ideas.

Zoom

The training will take place online in Zoom and will not be recorded. You will receive a link a few days before the training.
Just so you know, each training is an intensive and interactive exercise. That is why we ask you

• to make sure you are in a quiet spot
• you have Europeana’s Training Platform open
• you have a working camera on the computer as this improves interaction

No show

If, for any reason, you are unable to attend, we kindly ask that you let us know by email as soon as possible, but no later than one day before the training. Your timely notification will help us manage resources and accommodate waitlisted participants.