Sustainability is one of the megatopics of our time. But do companies understand sustainability as a holistic path that encompasses the environment, society and the economy?

• Where are the boundaries between greenwashing and greenacting?
• How can greenwashing be unmasked?
• How do brands and retailers achieve the sustainable transformation?
• What are the biggest hurdles in the process?
• What do real and successful "green" decisions look like in organizations and companies?
• How does sustainability marketing really resonate with customers?
• And how can consumers make more sustainable purchasing decisions?
• What does a sustainable view of our planet from space show us?

These are just a few of the topics we will explore around greenacting at NIM Market Decisions Day 2023.

-> You can look forward to our top-class speakers from science and practice:

· Kerstin Erbe, managing director, dm-drogerie markt
· Prof. Dr. Matthias Fifka, director of the Institute of Economics, Special Representative for Sustainability, FAU Erlangen-Nuremberg
· Desiree Fixler, former DWS Manager, Whistleblowerin, VentureESG
· Darya Sotoodeh, spokeswoman and activist, Fridays for Future Deutschland
· Dr. Thomas Reiter, former ESA astronaut, European Space Agency
· Bas van Abel, founder and entrepreneur, Fairphone
· Antje von Dewitz, managing director, VAUDE